Rebecca Minkoff is one of the best-known contemporary American brands, with an emphasis on affordable luxury. The self-named Rebecca Minkoff brand began with an ‘I Love New York’ t-shirt in 2001 before Rebecca launched her first iconic it-bag in 2005. Rebecca Minkoff adds a playful touch to every piece that they create, including their eyewear range that has black gradient lenses, pink gradient aviators and oversized round optical glasses. The brand takes classic American eyewear designs and gives them a modern refresh while keeping the design simple and laid-back. Rebecca Minkoff is a go-to brand for both fashion bloggers and celebrities alike.